Felecia Hatcher

Chief Popsicle of Feverish Ice Cream & Gourmet Pops, Author

Felecia Hatcher, Chief Popsicle of Feverish Ice Cream & Gourmet Pops, literally wrote the book on entrepreneurship and personal marketability. Author of How to Start a Business on a Ramen Noodle Budget and The "C" Students Guide to Scholarships, she tapped into her knack for marketing to form strategic partnerships with major companies — including Procter & Gamble, Google, Universal Music, Adidas, and Jamison Whiskey, to name only a few—to promote their new products through her ice cream trucks, carts, social media networks, and giveaways of private-label pops. Hatcher dedicates a portion of each sale to support PopPreneurs and Code Fever, two programs she co-founded that train urban teens about entrepreneurship and technology. Hatcher has been honored as one of the Empact Top 100 Entrepreneurs under 30 and as a Champion of Change for STEM Access and Diversity, and been featured on the NBC Today Show, The Cooking Channel, and Grio's 100 African Americans Making History.